Sales teams use Dealmayker before Lemlist to ensure their personalized campaigns reach the right people. Get semantic ICP matching, instant qualification, and real-time intent signals that tell you who's actually worth reaching out to and why custom images and videos will resonate.
| What You Need | Lemlist | Dealmayker |
|---|---|---|
| Core focus | Email personalization with custom images, videos, and landing pages | Sales intelligence - finding the right people who'll care about your message |
| Lead discovery | 450M+ contact database or import your own CSV | AI automatically discovers leads matching >70% of your ICP semantically |
| ICP matching | No lead qualification - personalizes for whoever you target | Semantic understanding of who actually fits your value prop before you create campaigns |
| Intent signals | Email engagement tracking and basic activity signals | Real-time monitoring of hiring, funding, launches, pain signals before first contact |
| Lead qualification | Manually research each lead before personalizing | 2 minutes to qualify 100 leads with fit scores and buying signals |
| Personalization | Custom images, videos, landing pages, liquid syntax | AI conversation starters based on why each lead matches your ICP |
| Email campaigns | Multi-channel sequences with email, LinkedIn, calls | Export qualified leads to Lemlist or any outreach tool |
| Best for | Creating highly personalized visual email campaigns | Knowing who to personalize for and why before you invest the effort |
"We spent hours creating custom images and videos in Lemlist for leads who weren't even a fit. Dealmayker shows us who actually matches our ICP first. Now we personalize smarter, not harder."— Elena V., Growth Lead
"Lemlist's personalization is beautiful, but I was still guessing who to target. Dealmayker tells me exactly why each lead fits and what message will resonate. My reply rate jumped from 9% to 27%."— Brandon W., Founder
"Pretty emails don't matter if you send them at the wrong time. Dealmayker's intent signals show us when leads are ready to engage. We use that context in our Lemlist campaigns and conversions tripled."— Nina P., Sales Director
Lemlist is a multi-channel outreach platform focused on email personalization through custom images, videos, landing pages, and omnichannel sequences. Dealmayker is a sales intelligence engine that finds, qualifies, and monitors the right leads before you reach out. Lemlist solves 'how to make emails look personalized,' Dealmayker solves 'who to send to and why they'll actually care.'
Absolutely! This is the perfect combination. Use Dealmayker to discover and qualify leads with high ICP fit scores and buying signals, then export those qualified leads to Lemlist for your personalized campaigns. You'll invest your personalization efforts on the right people who are actually likely to respond, making your custom images and videos worth the effort.
Exactly. Custom images, videos, and landing pages are wasted effort if you're sending them to leads who don't fit your ICP. You could send the most beautiful, personalized email ever created, but if the recipient isn't ready to buy or doesn't have the problem you solve, it won't work. Dealmayker ensures you only invest personalization effort on leads worth targeting.
No, we focus on a different layer - sales intelligence. We find the right people, qualify them, and provide conversation starters based on why they match your ICP. For visual personalization like custom images and videos, use Lemlist. For knowing who to personalize for and what context will resonate, use Dealmayker. They work perfectly together.
Dealmayker ensures every lead in your Lemlist campaign is pre-qualified with high ICP fit, active buying signals, and context about why they'll care. Instead of creating personalized content for random prospects, you'll know exactly who matches your ICP and what angles will resonate. This typically increases reply rates 2-3x while reducing wasted personalization effort by 60%.
Lemlist's database is broad but uses traditional filters (title, industry, size). Dealmayker uses semantic ICP matching to find leads that actually fit your value proposition, even if they describe themselves differently. Many teams search Lemlist's database but qualify with Dealmayker before creating personalized campaigns, combining both approaches for best results.
Yes! Dealmayker provides conversation starters and context about why each lead fits your ICP. This tells you what pain points to address, what buying signals they're showing, and what message angles will resonate. Use these insights to inform your Lemlist personalization strategy - whether that's custom images, specific video messages, or targeted landing page content.
Lemlist starts at $50/mo for email outreach only, or $83-159/mo for multi-channel engagement. Dealmayker starts at $29/mo for finding and qualifying the right leads. Most teams use both - Dealmayker to ensure lead quality and provide context, Lemlist to execute personalized campaigns. Together they're more effective than Lemlist alone at a similar total cost.
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